Rachie Campbell - Portfolio Examples

WE Are______  London street campaign

While working @HKSArchitects as a senior graphic designer for over 13 years I worked on many campaigns and creative projects.
The below contra vision super-graphic window posters introduced HKS’s architectural practice and core sectors to the Soho–Fitzrovia neighbourhood in London, UK.

Video Art Commission fro CUBADUPA

Commissioned by CubaDupa to create a bespoke LED screen artwork for Melbourne band Gut Health’s performance at the festival. This involved working closely with the singer to develop a standout, unique, bespoke 45-minute video art piece.

Performance Arcade

Through projection art SEA CREATURES transformed the nature, architecture and water around the Performance Arcade site over five nights, bringing the ocean into dialogue with the built environment through my unique animation and graphics. My visuals rippled across boat sails, trees and the outer wall of Museum of New Zealand Te Papa Tongarewa. Oceanic shapeshifter figures appeared throughout the work; from merpeople to scaly mythological Manaia—alongside mermaid imagery developed from a live photoshoot. Mahina-Ina Kingi-Kaui’s soundscape of splashing water, dolphin calls, and nguru (traditional nose flute) deepened the immersive atmosphere.

Ted Talks (TEDx)

Bespoke talking weekend event aimed at creating unity in the north London Tottenham community through the ten event speakers; so the graphic design needed to show this. I achieved this by joining the words of the event’s name logotype THE PLACE WE MAKE Speaker brochure / website / A5 flyers / Social media asset design / Speaker slides / Totebags

London Pride

London Festival of Architecture and Architecture LGBT+ pride float LGBT type pattern design inspired by Gilbert font designed to commemorate Gilbert Baker, the designer of the Rainbow Flag. Designed while working as Senior Graphic Designer HKS Architects

Andrew Marvell College Winner - Project of the Year

I worked closely with the HKS project architects and interiors designers on Andrew Marvell College Hull, UK. Drawing on the architects design of using the M which is part of the schools logotype in the building design and also building foundation I also incorporated this in each floors coloured manifestations as well as up lifting quotes through out the school.
(UK Mixology Interior Design Award) Designed while working as Senior Graphic Designer HKS Architects.

Matariki Ahi Kā’, Civic Square, Wellington Waterfront

My eye projection designs on the Pyramid, Civic Square Wellington Waterfront for the Wellington City Council.

Cuba Street Times - As part of Parking Day

My CUBA STREET TIMES masthead design is influenced by the visual language of Cuba Street itself. I used fire-engine red to echo the iconic street signs on lower Cuba Street, and incorporated the star of independence from the Cuban flag — a symbol that appears throughout the street’s signage and identity. We printed live on Cuba Street using an 1855 letterpress, demonstrating traditional letterpress printing to the public. I’m a letterpress printer with The Tuatara Press Limited, based in Titahi Bay, Porirua.

Berlin Circus: Barbaren Barbies

Branding and design of Berlin travelling circus: All printed media for Edinburgh Festival Fringe 2024 in as well as stickers.

Cuba Street Legend Carmen Rupe VJ loop

Video art celebrates world' first drag queen Carmen Rupe traffic lights on Cuba st. I took footage on a go pro of Carmen’s distinctive silhouette, with surrounding street scape. I play the Carmens VJ loop at my gigs which can be seen projected onto the cliff face of music festival Taniwha's Den in below video.

L’AGE D’OR International Surrealistic Art Event, Barcelona & London

Venus Dentata and My Surreal Friends is a short video artwork inspired by the erotic, taboo-breaking energy of Luis Buñuel and Salvador Dalí’s 1930 Surrealist film L’Âge d’Or. It begins with a surreal oil painting merging a venus flytrap and the mythic vagina dentata, then moves through shifting emotional landscapes of the female psyche — fear, desire, confusion.